If you want to learn how to track your web traffic, KissMetrics has compiled fifty guides to Analytics which you should have a look at. As soon as you start your site you should add analytics to see where your traffic is coming from. Once you know which websites are sending you visitors, you can try to think of ideas to increase your visitors from those sources, like buying banners on their site, or asking them if they will do an email blast to their list for you. If a certain keyword is sending you a little bit of traffic, try to rank higher for that keyword and get more traffic from it.
Nielsen has released a big Social Media Report with fourteen slides and all kinds of data. Smart phone use is on the rise, but ninety-seven percent of social media is still accessed by computers. People spend more time on social networks than any other type of websites, so it is important to have a business presence on them. Their reports show that mobile users are really into downloading and playing music, games, and browsing the internet so try to think of some ideas for ways you could incorporate music and games into your website. High quality written content, videos, and images can go viral on social networks, but the key is they have to be very high quality and cool enough for people to share with their friends. Try to make yourself a high converting product website so you can afford to profitably buy traffic from social networks.
When you launch your products, a good way to increase traffic and sales for them is to have other websites review them and ask your customers for reviews. You can add quotes from the reviews to your pitch page to increase your products perceived value and conversion rate. You can get customer reviews by asking your customers through email what they thought about your product or to review your product on their website if they have one, or you can send website owners your product for free and ask them to do a review.
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